Pathfinder Pathfinder Pathfinder

 

Palma Pictures

At Pathfinder we don't just create media, we also deliver audiences. We listen to your needs, assess your campaign objectives and then select the best combination of tools to deliver success.

 

We also recognise that creating captivating content is only half of the story, our clients also need people to engage, watch, participate and comment on it.

 

With this in mind we have set up Activator, a division that focuses on delivering audiences to engage with specific content led campaigns.

 

We have designed and created an Activation Tool Kit that we believe is, not only considerably cheaper, but also a lot more effective than traditional methods.




  • Social Media
    (Facebook, Twitter, LinkedIn, You Tube and more)
  • Outreach/Seeding
    (access the influential blogosphere and key sites)
  • Targeted success only campaigns (per pay click)
  • PR
  • Specialised network media buys
    (advertorial and banners on relevant sites)

Our aim is not simply to deliver eyeballs but to get people talking about the content and create a viral effect. Our goal for every campaign is to drive deeper engagement in conjunction with increased viewing numbers.